Write, plan, organize.
Write, edit, proofread, read again.
Write, edit, add, subtract.
Market, contact, design or work with a designer.
Format, edit again, adjust, format.
Sacrifice a chicken to the writer gods to get the manuscript done.
Clarify that I was just joking and that no chickens were harmed in the
writing of the manuscript or this post.
And eventually,
someday,
incredibly,
unbelievably,
I publish.
The freedom to produce what we want is liberating but
it goes beyond the writing. It is also about how we connect with our audience
and how they connect with us. We want to be accessible to our readers. We want
to contact them on a more intimate
level rather than a commercial one.
In the end, every single result we have and goal we reach or fail to reach is on
us. But with a little help
and support, the chances of us being able to continue on this path and not sell
out increases exponentially.
Which does bring me to the title question: What have you done for your fav indie
writers lately?
Have you followed them on social media? You know
some of us do some snazzy things online, and amazingly, we’re not constantly
shoving our books down your throat (Socks and bananas anyone?) Maybe you told
some other readers about those indie writers? Have you shared any of their
posts? Maybe you left a comment? Maybe you clicked like and subscribe? Maybe
you even dropped a review?
Authors supported by big name publishing houses get
a lot of buzz and although the majority of the time it’s completely justifiable,
other times it’s just a lot of hype. But wayyyy beneath those best sellers
there’s a group of people gunning for it, going for broke with some of the best
books I have ever read. Here’s the thing, like it or not, these writers need
the buzz a LOT more than a New York Time’s Best Seller. There is no marketing
department behind their success. There’s just them and their readers.
When you’re an indie anything, odds are high you
have a job to pay the bills. Writing is our passion but it’s hard to make a
living with it. Some people do, and I’m thrilled to see when a great indie
writer makes it. But for a lot of us, being sustainable is a goal; hell, even
just breaking even is a goal.
Luckily, there’s always the writing and many of us
do find some sort of salvation in what we create. I know I have… and on plenty
of occasions at that.
Still; every sale, every media share, every
referral, and every review fuels us more than you know.
I don’t pay for advertising. I know I should, but
working in advertising, I often ask myself if a company wouldn’t do better to
invest time and money and effort into what they make. So I apply this to
myself. Rather than pay for an advert, I send money to an artist, I buy a
banner, I put in the time and effort to connect with people online.
That’s why every mention is a blessing. That’s why we are so thankful and even surprised
by every review we receive. Because we didn’t pay for it. Because
we didn’t force anyone to do it. So maybe I don’t get the numbers I wish for
because I don’t invest in advertising. I’m not saying there isn’t truth to
that, I’m saying I’d rather grow organically, through grass roots efforts more
than a full blown marketing plan. I’m clear I need to promote my work better
and I will be doing that in the coming months. I have 10 books out and more
coming soon, so it’s up to me to make it fun and memorable and not too
advertising-minded. I have a couple of ideas and I’ll be doing them, but this
brings me back to the original question: what have you done for your fav indie
writer lately?
I’m blessed to say that some people have quoted me,
done reviews, shared on social media, bought my book, gifted my book, promoted
my work, taken pictures with my works, done fan art and supported in so many
ways… so although I’m far from being able to make a living off my writing,
apparently I’m doing something right… and for now, that’s good enough :D
Peace, love, and maki rolls
Great post, J.D.! I completely agree with you. Thanks for all that you do and for always doing it with a great big smile :D You rock!
ReplyDeleteAwww too sweet, my dear friend. I always do my best to read, review, refer, support, and have a ton of fun while I'm doing it :D Wishing you the absolute best always and rooting for awesome you :D
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